About MobileMoney
www.mobilemoney.com

MobileMoney provides a variety of mobile entertainment content, such as Ringtones (monophonic and polyphonic), Logos, SMS images, Screensavers, Wallpapers, True Tones, Animated Pictures and Java games.

MobileMoney handles the complicated processes of distributing and continuously updating content, while offering customers a variety of billing methods (e.g. micro payments, premium rate IVR numbers).

MobileMoney enlists external organizations to resell their products, through a revenue sharing affiliate program. This strategy benefits MobileMoney, as their Affiliates enlist their own sales forces to distribute MobileMoney products. Other Online enterprises, which enlist the same type of Affiliate-Reseller strategy include www.bol.com and www.amazon.com.

Mobile Money strategic partners include Lycos, Microsoft and Universal.

The Challenge

MobileMoney has a partnerships with Microsoft MSN for whom the made an arrangement for micro-payments with SMS and IVR. Because of the lack of availability of these payment methods in many other countries, as well as the need by MSN users to pay via credit card and to comply with the Global Sales Strategy of MSN, MobileMoney reached out in an effort to find a solid partner, capable of delivering a micro-payment solution for MSN.

The Solution

MobileMoney identified ChronoPay as the right partner, with the required banking relations to support their need for a worldwide multi currency credit card payment system, which could also handle micro-payments, as required by MSN.

The Advantage

With ChronoPay as their processing backbone, MobileMoney is now able to launch a global roll-out of the credit card micro-payment offering for MSN users. Additionally, with the ability now to accept over 50 currencies, supporting more then 300 million users worldwide, Mobile Money is empowered to open discussions regarding other worldwide micro-payment opportunities with Microsoft and other international companies seeking a similar solution.